Category: Multifamily industry

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Ace Your Multifamily Presentation, Event or Trade Show

multifamily presentation
How a quality multifamily presentation supports your brand  Where and how you connect with people matters. Telling your brand story in a quality multifamily presentation in industry settings can help you forge new partnerships, attract new talent, find investors and more. The importance of branding in industry and partner settings  We talk a lot in […]

Creating a Multifamily Concierge Concept

multifamily concierge concept
How multifamily concierge services appeal to renters You want to feel like a VIP in your own life, right? We all do, and so do your multifamily residents. That means creating a feeling of belonging and ease that goes well beyond the latest physical amenities. Creating a multifamily concierge concept can deliver that something extra […]

Salt Lake City Multifamily Market Heating Up

salt lake city multifamily
Salt Lake City multifamily makes the best of its natural surroundings We recently made a trip from Denver (our home base) to Utah to check out two of finished branding projects with an incredible multifamily client. While there, we gained an even better appreciation for the Salt Lake City multifamily market and the city’s beautiful […]

From Student Housing to Senior Living: Niche Multifamily Development

student housing multifamily development
Targeted multifamily development can meet new demographic needs Multifamily properties have traditionally targeted single, young professionals as the most sought-after renter demographic. However, as renter trends continue to change, multifamily development should keep pace.  Niche demographic 1: Students Off-campus student housing demand spiked in some areas following the pandemic. A need for more flexible, private […]

Affordable Multifamily Meets Quality

Renovated Kensington Manor Memphis affordable multifamily
Structure Capital emphasized quality in this affordable multifamily community  Distressed and even discarded properties can bring new life to a community with some strategic investment and foresight. That is what happened when Structure Capital sought to revive an affordable multifamily property in Memphis.  Revitalizing Multifamily Properties Kensington Apartments had its heyday in the 1970s and […]

Colorado Meets Carolina in New Multifamily Concept

bike-friendly multifamily concept
This bike- and pedestrian-friendly multifamily concept incorporates various home options One of our favorite clients and humans, Kevin Jones, has helped shift real estate’s mantra from “location, location, location” to “location, concept, timing” in a new South Carolina multifamily concept community.  Grab Your Bike In this community, you will see bicycles that cost more than […]

What Do Top Multifamily Markets Have in Common?

top multifamily markets
Key drivers boosting these top multifamily markets As designers and marketers, what drives human behavior fascinates us. Understanding that human behavior helps explain why 2022’s top multifamily markets continue to thrive.  The human element As Holdfolio reports, multifamily development thrives in areas with strong population growth and healthy economic indicators:  “A market with strong population […]

Celebrating Women in Multifamily

How women in multifamily have shaped the industry  It’s Women’s History Month, and as a team of women business owners, we celebrate the achievements of all women around the globe. In particular, we want to acknowledge the women in multifamily who have shaped the industry in important ways.  Top Women in the Field Multifamily Executive […]

Northern Colorado Multifamily Opportunities

Northern Colorado Multifamily Opportunities
Rising demand creates new multifamily opportunities in Colorado As housing demand increases, developers are answering the call with high-end developments popping up along the I-25 corridor north of Denver. This area represents one of the most attractive multifamily opportunities for developers in the region.  These locations are close to I-25 and appeal to dual-commuter households, […]