When we started Apres Creative in 2013, we didn’t wish it into existence. We conceived the idea, planned and worked hard to bring it to life. We could not have achieved the launch of our business, nor the success it has created over the past seven years, without the power of intention.
Before this pandemic “adventure” began, the three of us had the great fortune of attending Oprah Winfrey’s live #2020VisionTour event in Denver. We soaked up the positive energy as she spoke to thousands of attendees, and now her words provide inspiration for challenging times as we count down the days of the stay-at-home order.
As for us, work will move ahead as usual. The three of us are accustomed to working from home, so our schedules will stay the same for the most part. That said, we might take a tad longer to respond to emails as we navigate school closures and cooking more often than we're accustomed to.
Placemaking in multifamily branding addresses human the need for belonging among modern apartment renters.
Design informs every aspect of everyday buildings, both exterior and interior, and a thoughtful design helps create a sense of place for the people who use it.
Commercial real estate players, including multifamily properties, retailers and office developers, have a unique opportunity to collaborate and create places where people want to build community.
To kick off the year, we’ll spend the next several blogs discussing the idea of place-making and how multifamily companies can lead that charge. To begin, we take a look at some of the hot multifamily markets that show extra promise this year.
When marketing to renters, you must view each touchpoint from their perspective and deliver an experience – not just facts.
In addition to providing a fresh perspective and new ideas, we also apply our marketing framework and deeper dive into the multifamily customer journey.
