Resident relationships can hold the key to future multifamily growth Your greatest asset for growth already lives within your community. When you create more intentional resident relationships, you tap into a source of referrals and even some amazing marketing content – if you take the right approach. Reframe the goal Yes, lease renewals remain a […]
Boost retention by creating memorable experiences for multifamily residents In today’s competitive multifamily market, residents want more than a place to live. They crave a sense of community and convenience, and they want to feel valued. Creating memorable experiences for multifamily residents can turn renters into loyal community members. Understanding the power of experience Think […]
How women in multifamily have shaped the industry It’s Women’s History Month, and as a team of women business owners, we celebrate the achievements of all women around the globe. In particular, we want to acknowledge the women in multifamily who have shaped the industry in important ways. Top Women in the Field Multifamily Executive […]
Strong relationships with renters can create a loyal following Automation can streamline a lot of business processes, but AI can’t replace a human touch. In multifamily, where you sell intangibles like home, lifestyle, comfort and ease, Rosie the Robot lacks the warmth you need to connect on a deeper level. Building relationships with renters – […]
How Multifamily Communities Can Meet Resident’s Needs During The Pandemic The past two months or so have been a whirlwind, to say the least. While so much has changed, and while some things remain uncertain, our human need for belonging hasn’t budged a bit. Multifamily communities can play a big role in helping people feel […]
Commercial real estate players, including multifamily properties, retailers and office developers, have a unique opportunity to collaborate and create places where people want to build community.
