PROJECT DETAILS
Multifamily New Development
SERVICES
Brand Strategy
Visual Identity
Print Collateral Design
Signage
CLIENT
Greystar
The Granary
Fort Collins, CO
Authentically FOCO
Located in n a quiet, residential location just south of the Colorado State University campus, The Granary’s sustainable design principles and modern farmhouse design are meeting the moment. It’s a walkable community with access to public transportation, making the location ideal for commuters and locals alike.
The Granary name commanded an identity that honored the farming roots of the location. The brand symbol took inspiration from the the natural structure of grain and the modern nature of the development is supported with clean lines and an upscale typeset to convey attainable luxury and keeping it Authentically FOCO (that’s short for Ft. Collins).