Amara Spring Valley
PROJECT DETAILS

Multifamily Rebranding

SERVICES

Brand Positioning

Naming

Visual Identity

Signage

CLIENT

MAXX Properties

Amara 
Spring Valley

Las Vagas, NV

Live in Your Rhythm

Amara Spring Valley is a thoughtfully renovated
multifamily community that offers convenient access
to everyday necessities, close proximity to the vibrant energy of the Vegas strip, and a comfortable retreat for its residents. Here, residents can live at their own pace with amenity spaces that complement any lifestyle.

Amara brings a serene escape to the high-stakes pace of Las Vegas. Amara – a Greek name that means eternally beautiful – was chosen for its feminine connotations and connection to the Spring Valley submarket. The visual identity exudes a clean and classic aesthetic that can transcend trends, offering a style that remains appealing and fresh regardless of the changing times. The rich, earthy color palette is derived from Nevada’s desert landscape, where residents live, work, and play.