Heritage Silver Spring COPY

Heritage Silver Spring COPY

Après Creative > Brand Insights and Strategy, Identity Development > Heritage Silver Spring COPY

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This super cool property posed an interesting design problem – blending the historic structure of the building with the new construction and interior renovations. We wanted to create something timeless but also something that was a little avant-garde. The negative space of the icon creates an abstract ‘H’ form, while the positive space is a nod to the crown moulding throughout the historic building. We developed a repeating ‘H‘ pattern for the collateral pieces to complement the variety of fabrics and textures slated for the interior renovations.

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